Before the Blowout: Palm Beach's New Pre-Red-Carpet Ritual

Stylists up and down Worth Avenue are quietly recommending scalp serums as the first step in any red-carpet prep, long before a curling iron touches the hair. The current favorites include formulas from Vegamour and Cécred, part of a growing shortlist experts trust for fuller, healthier strands.

With reporting from Harper's Bazaar.