The American Set Tips
Who Wore What When

Big Logos Are Having a Moment — On the Basketball Court

· 1 min read
Group of diverse fashion models posing in elegant evening gowns on luxurious staircase indoors.
Photo by Felix Young on Pexels

Nike is giving its NBA apparel a full style reset, trading in understated branding for oversize logos, sleeker modern cuts, and its newest performance fabrics. The refreshed lineup, dubbed NBA Standard Issue, aims to bring new energy to on-court gear worn from coast to coast. It's a bolder, more graphic take on a category that had gone quiet.

With reporting from WWD.

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