The American SetCeline Claims Prime Real Estate on Rodeo Drive
Celine has opened a 5,500-square-foot flagship on Rodeo Drive, a scale that says plainly how seriously the French house is taking its American audience. The address puts Celine among the marquee names lining Beverly Hills' most watched shopping street. The house cites "strong traction" in the U.S. market as the reasoning behind the expansion. More American demand, it seems, simply called for more American square footage.
With reporting from WWD.
