The American Set Tips
Who Wore What When

Christian Cowan's Spring 2027 Muse Has a Name, and It's Marilyn

· 1 min read
Group of diverse fashion models posing in elegant evening gowns on luxurious staircase indoors.
Photo by Felix Young on Pexels

Christian Cowan is staying in old Hollywood territory. Where his fall lineup saluted the screen sirens of the studio era, his spring 2027 collection zeroes in on one icon in particular: Marilyn Monroe. It's a fitting sequel for a designer who has built his name on bombshell glamour with a wink, and it suggests the sultry silhouettes and starlet polish of fall were only the warm-up act.

With reporting from WWD Fashion.

More from Who Wore What When

  1. Six Changes, One Aisle: The Bride Who Styled the Whole Room

  2. This Fall, the Work Bag Is Doing the Dressing

  3. Hyaluronic Acid Has a Plus-One, and Its Name Is Polyglutamic

  4. Yellowjackets Books Its Final Bow for a Fourth Season, Right on Schedule

The American Set

The group

Eight local titles, each belonging to its place and keeping its own voice, its own look and its own readers.
About · Standards

Work with us

Brands & companies
Writers & photographers
Creators

Contact

Press, partnerships and corrections
[email protected]
Palm Beach · · 74° · Overcast · No.7Beverly Hills · · 80° · Partly cloudy · No.3Nashville · · 52° · Overcast · No.1The Hamptons · · 50° · Drizzle · No.4Aspen · · 38° · Clear · No.8Miami · · 74° · Overcast · No.2Montecito · · 80° · Clear · No.6Nantucket · · 53° · Overcast · No.9Malibu · · 82° · Partly cloudy · No.5Jackson Hole · · 37° · ClearPalm Beach · · 74° · Overcast · No.7Beverly Hills · · 80° · Partly cloudy · No.3Nashville · · 52° · Overcast · No.1The Hamptons · · 50° · Drizzle · No.4Aspen · · 38° · Clear · No.8Miami · · 74° · Overcast · No.2Montecito · · 80° · Clear · No.6Nantucket · · 53° · Overcast · No.9Malibu · · 82° · Partly cloudy · No.5Jackson Hole · · 37° · Clear