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Cotton, Bottled: Denim Tears Debuts Its First Scent

· 1 min read
Close-up of a denim dress with a belt, highlighting fashion elements.
Photo by cottonbro studio on Pexels

Denim Tears has released its first fragrance, developed together with Comme des Garçons Parfums, and the composition rests on a single, unusual idea: the smell of cotton itself. No floral top note standing in for it, no musk doing the talking — the raw material is the whole point of the bottle. It is a debut that treats a plant fiber like a perfume note worth building an entire scent around, rather than dressing it up as something else.

The American Set on film — also on Instagram.

With reporting from WWD.

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