Dior Hangs Its Cruise Pictures in a Los Angeles Museum, With Monet Watching
Dior has made a museum in Los Angeles the setting for its newest cruise campaign: the Los Angeles County Museum of Art. The cast includes Jennifer Lawrence and Greta Lee, along with Taylor Russell and Drew Starkey. In the pictures, the four stop in front of the paintings. One of them is a Claude Monet "Water Lilies" canvas. That makes the house's resort imagery part painting and part portrait. Putting clothes for warm-weather travel in front of a painter who spent years on the surface of a pond is a neat pairing, and the gallery gives the photographs a quiet that a soundstage can't match. For an archive that tracks who wore what and where, the location matters as much as the cast. Here the backdrop is an American museum, and the whole thing was made in Los Angeles.
With reporting from WWD.