Easy Spirit Puts Its Comfort Shoes Behind a $25,000 Pledge in Pink
Easy Spirit has promised at least $25,000 to research into breast cancer, working with the charity Shoes for a Cure. The gift is the center of Move For Pink, a campaign the brand runs every year, and the $25,000 is a floor rather than a ceiling. The partner is a shoe charity, which suits a brand known for footwear. Pink suits the cause too, in a closet from New York to Naples. This archive usually tracks who wore what and when, and here the point is what a pair of shoes can pay for.
With reporting from Footwear News.