Eighty Years In, Sebago Sets Up Shop in New York

Sebago has opened a pop-up store in New York City, the latest stop in the brand's ongoing celebration of 80 years in business. The location is temporary by design, set to close at the end of September rather than settle in for the long haul. For a heritage label counting eight decades, a short-term address in New York reads less like a sale and more like a victory lap.

With reporting from Footwear News.