The Fabric Getting a Bigger, Greener Footprint
A company that makes tree-free viscose, the soft, fluid fiber behind so much of what ends up on a hanger, has laid out a new plan to scale up its business. The aim is to get a more sustainable version of that material into wider production. No figures or dates were disclosed, only the direction the company intends to move in: bigger, and made a different way.
With reporting from WWD.