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Forest Floor, Bottled: Vermont's Ursa Major Puts Birch Sap and Willow Bark to Work

· 1 min read
A captivating fashion portrait captured by Naeem Ad, featuring a young woman in a stunning red gown posing gracefully in
Photo by Naeem Ad on Unsplash

Skin care gets its own field guide with Ursa Major, a Vermont-based line building its formulas around ingredients closer to a hike than a lab bench. Birch sap and willow bark anchor the naturally derived actives at the center of the brand's approach, with other forest-inspired ingredients rounding out the lineup. The company carries B Corp certification, the kind of credential that signals process as much as product. It is a quieter sort of glamour than a red carpet gown, but the same instinct for provenance applies: know what you're putting on, and where it came from.

The American Set on film — also on Instagram.

With reporting from Fashionista.

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