Jessica Alba's Beauty Secret Isn't the Makeup — It's the Base

Jessica Alba's newest get-ready-with-me clip skips straight past the usual buildup and starts with light. The illuminating primer goes on first, doing the work most routines save for last. It is beauty in shorthand — a "quick face" built on one confident base step rather than layers of product. Effortless, in her case, means edited down to what actually matters.

With reporting from Page Six Style.