The American SetA 'Love Island USA' Face Goes West (Boot) at Steve Madden's Soho Flagship
"Love Island USA" star Caleb McDaniel spent part of New York Fashion Week away from the runways, inside Steve Madden's Soho flagship store for a special in-store event built around the brand's Western boots. The occasion doubled as the label's pitch for fall, with McDaniel modeling the boots as the season's cold-weather answer. Staging the appearance in-store, rather than at a show, gave the moment a storefront intimacy that runway sightings rarely offer.
With reporting from WWD.