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Mattel's 2026 Día de Muertos Barbie Arrives as the Line's Most Detailed Edition Yet

· 1 min read
Colorful portrait of a woman in Dia de los Muertos costume with floral headpiece and orange gown.
Photo by Carlos Misael Cruz López on Pexels

Mattel's annual Día de Muertos Barbie is back for 2026, and word from the dollmaker is that this release stands among its most intricate to date. The doll continues an established yearly tradition that has made the line a standing favorite among collectors. This year, Mattel is reportedly sparing no detail, pushing the design further than previous editions in the series.

The American Set on film — also on Instagram.

With reporting from WWD.

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