Minnesota's State Fair Runs on Sweet Martha's — and a Dôen Designer's Day Behind the Counter

The Minnesota State Fair has plenty of names attached to it, but Jenny Olson's day starts at the Sweet Martha's Cookie Jar booth, not a runway. Vogue followed the Dôen designer through her shift behind the counter, tracking the rhythm of a fairgrounds job that has nothing to do with fashion week. It's the kind of detail that makes a state fair worth covering: a name from a well-known label, clocking in like everyone else.

With reporting from Vogue.