Palm Beach Humidity Rule: Ten Minutes, Not a Minute More

Deep conditioner earns its spot on a Palm Beach vanity for one reason: the climate leaves no margin for a dry, brittle blowout before a benefit or a club luncheon. Three hairstylists, in a rundown from Vogue, confirm the treatment actually delivers softer, healthier hair when the wait is kept under ten minutes — no marathon soak required. It is a small, unglamorous step, but it is the one that keeps a style photograph-ready between the car and the cocktail hour.

With reporting from Vogue.