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Who Wore What When

The Plastic Sleeve Around the New Piece Gets a Second Life

· 1 min read
Group of diverse fashion models posing in elegant evening gowns on luxurious staircase indoors.
Photo by Felix Young on Pexels

Before a new acquisition reaches the closet, it usually comes wrapped in a clear plastic sleeve, and that sleeve usually goes straight into the trash. The startup Weavabel says it has built a way to collect those bags once they've been used and process them back into usable material, so the wrapping goes around again instead of ending there. It's the part of a delivery nobody photographs, and the kind of behind-the-scenes care that a closet worth keeping a record of tends to deserve.

With reporting from WWD.

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