The American SetSoHo Gets Renggli's First Storefront, Just as NYFW Rolls Into Town
Morgan Stewart McGraw's label Renggli is opening its very first retail pop-up, and the timing is no accident: it lands during New York Fashion Week and marks three years since the brand's founding. The shop sets up in SoHo, done in partnership with Vivrelle. For a label that has built its name without a permanent address, a physical storefront during the city's busiest fashion stretch is its own kind of milestone. Three years in, Renggli is choosing to meet its customers in person, on one of downtown's most walked blocks.
With reporting from WWD Fashion.
