Williamsburg Gets a Closet Worth the Walk From the L Train

Brooklyn's fashion map has a new pin in it. Rew the Store, a designer concept shop, has opened its doors in Williamsburg, and the racks are stocked with names that usually require a trip across the river: Toteme and High Sport among them, alongside Rùadh and a further roster of labels. For a neighborhood that has long had to send its best-dressed residents into Manhattan for this caliber of hanger, that is a quiet but real shift in the city's shopping geography. Think of it as a curated edit rather than a department floor, the kind of place where a reader can scan the whole proposition in one slow lap. New York dresses well. Now one more corner of it can do so without leaving the borough.

With reporting from WWD Fashion.