The American Set Tips
What It Sold For

A Boutique Hotel Furnished Like a Life, Not a Brand

· 1 min read
The American Set on film — also on Instagram.

Hospitality design leans on formula more often than not, which is what makes Hotel Burg worth noting. Kevin and Remington Ash designed the property the way they actually live, filling its rooms with books, art, antiques, and mementos gathered from their own travels rather than a manufactured hotel look. Veranda traces the impulse back to a first date the couple spent at Ralph Lauren. The result is a place built less like a business and more like a home someone happens to let you stay in.

With reporting from Veranda.

More from What It Sold For

  1. A Dressing Room Built Like the Rest of the House

  2. The Decorator Who Lets a Picture Wall Loosen Up

  3. The Plaza Takes Four Years Off to Restore Its Exterior

  4. Blunt and Krasinski Close a $5 Million Deal at the Standish

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