Airbnb Brings In a Hotel Veteran to Grow Its Boutique Stays

Airbnb has named Pepijn Rijvers its new Chief Business Officer, pulling in an executive who once ran the hotel business at Booking.com and served as president of Viator. The hire pairs hospitality know-how with experience in tours and marketing, exactly the mix a platform investing in boutique hotels would want at the table. For a company that built its name on home rentals, bringing in someone fluent in how hotels actually operate signals how seriously it is taking that expansion.

With reporting from Skift.