Michael Jordan's Ferrari Beat Its Top Estimate by More Than Double
The forecast for Michael Jordan's Ferrari 550 Maranello topped out at $1.3 million. The final price was $2.7 million, a new record. That is more than twice the most anyone had predicted, and the gap is as worth noticing as the total. Florida has collectors from the Worth Avenue curb to the Fifth Avenue South valet stand, and Miami will want to know the price before anyone else does, so most readers here know how rarely a car clears its high estimate by that much. It happens when a car has the right name and the right buyers are paying attention. Here both were true, and the price says the people bidding thought this Ferrari was worth the extra money.
With reporting from Robb Report.