The Seat Across the Aisle Is About to Become an Invitation

FlyWith is a new app that lets private fliers open their trips to friends, and it only lets people in by invitation. Its formal launch is set for the weeks ahead. In a state where the drive from Palm Beach to Naples can feel as long as the flight to New York, the appeal is easy to see: take the trip you were already making, and bring the people you would have wanted aboard anyway. That's how it works in Palm Beach and in Naples, and Miami is welcome to join in once it finds the invitation.

With reporting from Robb Report.